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1970's - A Whole New Era of Rock



Rock became a bigger business than ever in the SEVENTIES. It dominated the music industry, and influenced everything from film to fashion to politics. As rock music became increasingly accepted, it lost much of the rebelliousness that had originally given it its power.
 

The SEVENTIES gave us huge name performers such as Creedence Clearwater Revival, James Taylor, Elton John, The Rolling Stones, Billy Joel, Aerosmith, Bob Marley, The Eagles, Stevie Wonder, Joni Mitchell, Fleetwood Mac, Blondie, Gloria Gaynor, John Travolta, and hundreds more.

 

The SEVENTIES saw the breakup of the Beatles and the death of Elvis Presley. Morrison, Jimi Hendrix, Janis Joplin, and Brian Jones of the Rolling Stones self-destructed.  Diana Ross had split from the Supremes.  Cream, Airplane, Velvet Underground, and Simon and Garfunkel had all broken up by the early SEVENTIES.
 

Rock meant many things to many people.  We had soft rock, hard rock, country rock, folk rock, punk rock, shock rock, and finally, disco, the dance rock - allof this and more in the SEVENTIES!

 

Talking about diverse.  In fact, rock was so diverse that radio stations were forced to separate generations by musical tastes and started targeting different groups with different formats.  New types of Top 40 stations were created all over the country!  Fm stations even became popular!  The focus was on the music rather than the deejay for the first time ever.


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